All EPR events at a glance.
08.09.2023 - 10.09.2023
Görlitz/Zgorzelec > Mladá Boleslav > Plzeň > Chemnitz
500 kilometers | 5000 vertical meters
03.09.2022 - 04.09.2022
Wroclaw > Mladá Boleslav > Chemnitz
430 kilometers | 4500 meters of altitude
11.09.2021 – 12.09.2021
Chemnitz > Prag >
412 Kilometer | 5000 Höhenmeter
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Thanks to extensive communications support, we were able to leverage the analog potential of the event digitally as well. effectively digitally as well.
In addition to the wide-reach channels of Chemnitz 2025, the playout in the press also played an important role.
We accompanied the entire tour with several camera teams. This resulted in unforgettable, emotional recordings.
The playout of the pictures will take place at short notice, especially via the channels of Chemnitz 2025 on
Facebook and Instagram.
A SPECIAL FEELING
The basic idea of the Peace Ride was to do sport in peace, that's how a Czech and a Polish journalist made the Peace Ride work in 1947. The European Peace Ride embodies this idea in the current, difficult times and manages to set a clear signal - there is no better way to put it.
The idea of European cohesion and tolerance, these are very important values for me, which are wonderfully embodied by the European Peace Ride and carried into the world.
Of course, everyone who grew up in the
who grew up in the East. A huge traditional race,
the "Tour de France of the East". A
great thing that it is taking place again.
When I was a pupil
and watched the peace riders
the peace riders. I
think it's great that the idea of
Peace Ride within the framework of the
Capital of Culture is being revived.
People pull out
their mobile phones, the
they cheer. The
was touching and
The Peace Ride is
always been such a
to be a part of it now.
I have a child's photo of me standing by the road at the original peace ride.
And today I am here to carry the story forward, so to speak.
It was about mastering the path together.
And this feeling of being together here: There
just gives me goose bumps!
With the first edition in 2021, we were able to reach at least 15.5 MILLION CONTACTS in German-speaking countries alone via print and online articles in the press.
In 2022, we will continue to build on this media relevance and additionally gain further reach and attention in Poland and the Czech Republic.